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Exploring the roots of resurgent evangelicalism in the United
States, Stephen Warner tells the story of one small-town church
from 1959 to 1982, the Presbyterian Church of Mendocino,
California. This book chronicles the actions of the men and women
who struggled with and against one another to shape their church.
Can individual decisions concerning whether or where to attend
church, to contribute time or money to religious organizations, or
to forgo certain activities be explained as a special case of
economic theory? In Sacred Markets, Sacred Canopies, Ted G. Jelen
brings together the leading scholars in the sociology of religion
to debate market theories of religion. As the contributors examine
whether or not religious choices can be understood as responding to
the same laws of supply and demand as other forms of consumer
behavior, they bring out many of the issues, controversies, and
concerns surrounding this innovative theory. The result is a
concise source for the arguments, evidence, and criticism of the
market model of religious economies-a perfect starting point for
students and scholars approaching this set of problems.
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